Interview With Bill Yeadon 12-12-07

[Jeff Cross]

It's been two minutes since Bill posted. He must be indisposed.

 

[billyeadon]

If you were the Editor in Chief of CleanFax and you were scheduled to speak at Mikfest would you promote it in advance in your magazine and would you also get the head honchos to pay for one of the Pizza lunches?

Yes because we know you are looked at as the Peoples magazine. Always have been since Downeys Days. That was your niche and still should be.

I didn't mean "Peoples Magazine" but your magazine was always designed as for the guy in the trenches.

 

[Jeff Cross]

Mike, I think Jon Don has more money. Let's ask that question.

 

[Jim Pemberton]

Odin has been kind to you so far Bill.

My advice is answer his questions before he asks you the "you know what question"!

 

[billyeadon]

do you think it is OK for an editor of a industry magazine still be employed by a industry supplier?

I think he is an independent consultant and he does multiple jobs which gives him better editorial fodder and allows him to have more information for his students.

Gee i missed you Odin but not that much


T

 

[Jeff Cross]

Odin is a sweetheart, just misdirected.

 

[Desk Jockey]

If Bane offered your old job back at higher pay and less work would you take it

Is it possible to work less and still expect to get a pay check? :shock:

 

[Jeff Cross]

Odin, that is a disturbing question. You should go skiing.

 

[billyeadon]

If Bane offered your old job back at higher pay and less work would you take it

Is it possible to work less and still expect to get a pay check? :shock:

Lets see. No I would not go back Good people but I have moved to a different place.

Well one of the most popular books is The 4 hour Work week.

Richard I think you are already working on that.

 

[Steve Toburen]

Enough fun and games.

Give us three things the typical carpet cleaner can do immediately to improve his marketing.

Island Boy

PS Let's focus this question on upper end residential.

 

[billyeadon]

do you have the pictures of Evan Kesssler eating porK BBQ and do you plan on using those pictures and if you don't can I have them


T

I think that question was directed to Jeff.

 

[Jim Pemberton]

You had your chance to pick on Jeff, Odin.

I'm sure Bill is getting jealous that you aren't directing your thunderbolts in his direction

 

[Jeff Cross]

Yawn. Goodnight. Obviously, Bill's going to say "Go to Strategies" and "Listen to Steve" and "Buy me some Starbucks and you'll be fine".

 

[Mikey P]

So let me get this straight, if every one who learns about your new Easy Marketing program tells Jon Don that it was Mikey who turned them on to it what is my bonus?


And will Nick come to MF to make us lunch everyday?
















Or at least pay for some sammys?

 

[billyeadon]

Enough fun and games.

Give us three things the typical carpet cleaner can do immediately to improve his marketing.

Island Boy

PS Let's focus this question on upper end residential.

Lets not get uppity. You know you will be here soon enough.

1. Get rid of the YP.
2. Develop a website.
3. Rethink who your target market is and market to them through direct mail.
PS. Get out there and talk to people

 

[Bob Foster]

Bill - Here is a question just posted in the Clean Room your comments please. No wonder when people hear a fair price for work they thing it's to high.


Here is is Bill:

whats your overhead/cost for each home?


"my cost to clean an average size middle class home --- 3br, hallway, stairs, living rm/front rm, dining room and one sofa and couch costs approx. 22.00. this includes all the expenses to run a business. they are marketing, fuel, chemicals, ins for business and vehicle and taxes. what is your guys overall costs per job?.

 

[billyeadon]

Yawn. Goodnight. Obviously, Bill's going to say "Go to Strategies" and "Listen to Steve" and "Buy me some Starbucks and you'll be fine".

Yes and what jeff said

 

[Desk Jockey]

When I was at SFS I saw you sizing up Steve T., do you really think you can take him down?

He looks pretty lean, but I question how mean!

Just whisper freezing rain to him and I hear he whimpers like a baby!

 

[Jeff Cross]

You won't believe this, but I have a really serious question.

Bill, what exactly go you mean by getting rid of the Yellow Pages?

No listing at all? Or no display ad?

 

[billyeadon]

Bill - Here is a question and retorical question just posted in the Clean Room your comments please. No wonder when people here a fair price for work they thing it's to high.


Here is is Bill:

whats your overhead/cost for each home?


"my cost to clean an average size middle class home --- 3br, hallway, stairs, living rm/front rm, dining room and one sofa and couch costs approx. 22.00. this includes all the expenses to run a business. they are marketing, fuel, chemicals, ins for business and vehicle and taxes. what is your guys overall costs per job?.

This is a Chuck Violand question. I think that figure is very low. Where is depreciation, where is the O/O salary. He needs to sit down with an accountant and really look at his expenses. I also know a nice 5 day class that would help immensely

 

[Jeff Cross]

I going to leave before I have to TRASH THIS PLACE

Terry, stop teasing...
T

 

[Jeff Cross]

I going to leave before I have to TRASH THIS PLACE

Terry, stop teasing...
T

 

[billyeadon]

When I was at SFS I saw you sizing up Steve T., do you really think you can take him down?

He looks pretty lean, but I question how mean!

Just whisper freezing rain to him and I hear he whimpers like a baby!

Well at least he doesn't call me the gremlin

 

[Jim Pemberton]

Bane Clene still does a 5 Day class?

Sorry, I couldn't resist......being Terje's friend has corrupted me terribly

 

[Mikey P]

Can we have a quick break for some comic relief?

 

[billyeadon]

So let me get this straight, if every one who learns about your new Easy Marketing program tells Jon Don that it was Mikey who turned them on to it what is my bonus?


And will Nick come to MF to make us lunch everyday?

Yes Nick will come if you have enough pretty girls and we are already working on your special #
















Or at least pay for some sammys?

 

[billyeadon]

Bill,
Have you ever been to a turkish bath house?

AND

Do you like movies about gladiators?

You been talking to Raymond again

 

[billyeadon]

Can we have a quick break for some comic relief?

Is that what Odin is driving to MF just in case someone bumps him again?

 

[Jeff Cross]

Bill, my last question was left back on the other page... what do you mean by no Yellow Pages? No display or no listing at all? Is there any value to the Yellow Pages?

 

[billyeadon]

Bane Clene still does a 5 Day class?

Sorry, I couldn't resist......being Terje's friend has corrupted me terribly

Oh Jim! Actually theirs is now a 3 day class.